Firefish vs PrimePRO

PrimePRO focuses on temporary recruitment operations and offers its own payroll product, PrimePAY.

In Firefish, recruiters run temp delivery alongside dedicated contract and permanent recruitment workflows, candidate attraction and business development. If your next stage of growth involves winning more clients, making more of your existing database or adding a new desk, compare how each system supports that plan.

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PrimePRO and Firefish side by side: PrimePRO's temp operations and payroll focus next to Firefish's temp, contract and perm workflow

Trusted by growing recruitment agencies

Why agencies choose Firefish

If you need payroll from the same provider as your temp recruitment system, PrimePRO makes a clear proposition. Firefish takes a different route: agency recruitment and commercial activity stay together, while payroll and finance can connect to the back-office tools your business chooses.

Grow beyond temp bookings

Manage temp, contract and perm activity against shared candidate and client information, without treating new desks as isolated databases.

Spot the next client opportunity

Use Business Development pipelines, sequencing and prospect data to develop accounts before the next job order arrives.

Fill shifts with candidates you know

Use availability, matching, compliance details and shift confirmations to make more of your database.

Choose your back-office setup

Connect to compatible payroll and pay-and-bill partners rather than relying on a single payroll product.

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Compare the two approaches

What to compare	PrimePRO	Firefish
Primary focus	Temp-first recruitment CRM with bookings, compliance, timesheets and PrimePAY payroll.	Recruitment CRM for temp, contract and perm, with timesheets, rates, compliance, BD, matching, scheduling and reporting.
Temp bookings	Mass SMS/email booking invitations and a weekly planner; QR time capture is advertised.	Shift scheduling and bulk upload, with digital confirmations and candidate availability information.
Contract and perm	Built around temp recruitment.	Dedicated contract and permanent placement workflows on connected candidate and client records.
Rates and AWR	Rates, margins, AWR and holiday-pay tools advertised.	Client/job/site rates, including post-parity, overtime and special rates, with rate automation that auto-calculates rates on timesheets and configurable rules.
Payroll and billing	PrimePAY payroll; invoicing and export options advertised.	Payroll is not run in Firefish. Booking, rate and timesheet information can connect to supported pay-and-bill tools.
Candidate attraction	Registration and candidate-portal capabilities for temp operations.	Job-board posting and an optional agency website/candidate portal connected to your CRM database.
Finding new business	Client management and communication as part of the platform.	Dedicated lead pipelines, sequencing and contact enrichment alongside job and revenue reporting.

"I and the team love the level of efficiency and automation that we benefit from with Firefish."

Cameron S, Managing Director, agency with 5–10 users

Temp

Keep a busy temp desk moving

When multiple clients need cover at short notice, recruiters need a live picture of who is available, compliant and already booked.

Create or upload shifts in bulk and assign suitable workers

Send offers and confirmations through supported communication channels

Use On Assignment to see who is working, unavailable or nearing the end of an assignment

In Firefish, these details sit on the temp job, so recruiters can manage bulk schedules and keep track of responses.

Perm & Contract

Develop the next type of placement

A temp relationship can lead to contract projects or a permanent hire. In Firefish, a recruiter can manage that requirement from the same candidate and client database.

Manage permanent shortlists, interviews, offers and placements

Track contract end dates, renewals and availability

Use existing candidates for relevant opportunities across desks

The same commercial history is available as the account develops.

Business Development

Turn a booking account into a growth account

Winning another order shouldn't depend entirely on a consultant remembering to call.

Build and manage a new-business pipeline

Run email sequences and record engagement against contacts

Review activity alongside job creation, placements and revenue

In Firefish, teams record opportunities, run planned outreach and see which accounts are generating new work.

Candidate Attraction

Attract candidates into the database you already use

PrimePRO offers registration and candidate-portal capabilities for temp operations.

Publish live roles to a jobs page on your agency website with the optional website module

Post to job boards, including Indeed, from the CRM

Give candidates a mobile-friendly portal to submit compliance documents and update availability

In Firefish, recruiters advertise roles on the agency website’s jobs page and on job boards such as Indeed, and applications land in the same candidate database they use to fill temp, contract and perm roles.

Other Modules

FAQs

What is the biggest difference between Firefish and PrimePRO?

PrimePRO is temp-first and pairs recruitment operations with its own payroll solution. Firefish is a recruitment CRM for temp, contract, perm and BD that connects to compatible external payroll and pay-and-bill systems.

Does Firefish run payroll?

No. Firefish isn't a payroll engine. It connects to supported back-office and payroll systems.

Can Firefish handle permanent and contract recruitment?

Yes. Firefish has workflows for permanent jobs and contract placements alongside temporary bookings, with shared candidate and client information.

How do the AWR and rate features compare?

Both vendors promote UK temp rate and compliance functions. Ask each supplier to show your actual week-12 AWR scenario, site-specific rates, overtime and the handoff to payroll.

When is PrimePRO likely to be a better fit?

A temp-only agency that wants recruitment bookings and payroll from one supplier may prefer PrimePRO. The right choice depends on your current workflows and plans for growth.

What should we compare on total cost?

Look beyond the CRM licence: include payroll, setup, portal and website modules, data migration, training and any integration or messaging charges.

Does Firefish include timesheets?

Yes. Firefish timesheets span temp and contract bookings, with rates auto-calculated from the booking and client approval through the Hiring Manager Portal.

See how Firefish supports your next stage of growth

Bring a real temp booking and an example of a client you want to develop. We will show you how your team would handle delivery, BD and any additional recruitment workflows in Firefish.

Book a tailored Firefish demo

User interface showing a recruiter summary of a marketing professional named Sarah, and a list of potential job matches with company, location, and match percentage details.