Recruitment stats

Covid-19 recruitment statistics
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• June 2020 saw a 14% increase in job postings – the first month to see growth in 2020
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• The average number of applications per job has increased 40% since lockdown.
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• A study by Sprout Social found that since Covid-19, Wednesday to Friday have held their place as the best days to post on social.
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• 8am is stastically the best time to post job ads since Covid-19.
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Recruitment video stats
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• Only 57% say they use video in their recruitment strategy
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• Candidate application rates increase 34% when the job post includes a video
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• ‍85% of recruiters using video say it gives good ROI
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• 80% believe video has helped increase their volume of job applications
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• 78% say video has helped increase the quality of job applications
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• 82% of candidates now search for jobs on mobile and 87% of mobile traffic will be video by 2021
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• Recruitment agencies are report 800% more engagement with job ads that have video embedded

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Recruitment marketing stats

•  85% of candidates trust online reviews as much as a personal recommendation
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• ‘Near me’ searches have increased 150% in the past two years.
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• ‍ 81% of job seekers want more job opportunities listed on Facebook
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• 70% of job seekers search for jobs on mobile
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• 73% of 18-34 year olds found their last job through social media
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• 80% of recruiters consider social media to be either ‘essential’ or ‘fairly important’ to their overall recruiting strategy.

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