Our Story, Mission & People

Our purpose (and passion) is accelerating profitable growth for recruitment agencies by unlocking the value in their data; empowering recruiters to exceed their potential.

Our Story

Wendy McDougall Firefish Founder

Back in 2004, our CEO Wendy was running a top-billing recruitment agency. She and her team were constantly frustrated by the limitations of the recruitment software options available, which felt out of touch with the needs of the modern recruitment business. What’s more, none of these systems were looking to the future; no one was talking about marketing and the value in recruitment data.

And so in 2010, Firefish was born.

Today, we're proud to be a multi-award-winning recruitment software business that supports high-growth recruitment agencies in more than 25 countries. Empowering them to thrive as the agencies of tomorrow.

Our History

Firefish First Hires

2010

Firefish is born. It's time to change the future of recruitment software.

Firefish First Office

2011

We move into our first office and also release our first recruitment blog, paving the way for some future awards.

Firefish Seed Funding

2014

Time to accelerate growth! We complete a seed-funding round as well as launching our TEAM partnership.

Firefish Innovation 2015

2015

Busy year! Firefish officially becomes a cloud-based solution. We also pick-up an award for 'Best Technical Innovation', all while moving into our new Aquarium.

Firefish Awards 2017

2017

The awards keep coming! We pick-up a business award for 'Service Excellence' alongside 'Recruitment Blog of the Year'.

Firefish Awards 2018

2018

No stopping us now! We scoop the award for 'Best Recruitment CRM' as well as placing 4th in Scotland's fastest growing companies.

Firefish 10th Birthday

2020

Firefish turns 10 and we throw party or two to celebrate! We also introduce our work-from-anywhere policy.

Firefish Northern Tech Awards

2022

Growth continues! Firefish is named in the top 100 Fastest Growing Tech Companies for the 4th consecutive year.

2023

It's time for our next phase of growth. We successfully secure a £4m strategic investment to accelerate growth.

Leadership Team

Our Company Values

Be your customer

By understanding the challenges our customers face each day, we provide solutions to make their lives easier and their businesses more successful. If our customers are happy, then so are we!

Strive to be the best

We have one common goal: to be the best at what we do. We take on new challenges with gusto because we’re constantly looking for opportunities to learn and improve, knowing this is how we stay ahead of the competition.

#lovethefish

We don’t take ourselves too seriously, and when we succeed, we like to shout about it! We truly believe that if we love working on our product, then our product will be one that customers love to us.

Fuelled by the success of our users

Today, Firefish helps recruitment companies of all sizes and industries to accelerate growth by putting data at the heart of their recruitment agency, and it’s  recognised by users who have voted us as the best recruitment CRM software provider at a number of awards.

Recruiter AwardsBest Value BadgeCategory Leader LogoCyber Securities BadgeEase of Use BadgeMost Recommended Software Advice BadgeBest Support LogoBest Recruitment CRM Front Runner Logo